Social Media Success

Brendan Reidy
1 min readApr 16, 2021

Social media success can come in many different ways. After reading a few of the articles most of them had a common thread. They all currently had a heavy prescence on social platforms and were all very interactive. This is very important when it comes to building a successful social media campaign.

Something the Lego campaign was doing right was the interaction they had with their social media followers. They told their followers to post a picture of their lego creations, and share using the tag or hashtag of the campaign. This involvement withe their following had people all over the world talking about their brand when the saw the posts.

Ultimately this is what made the campaign successful. The goal of every campaign is to get the word of your brand out there, and get the people talking about it. This is why you see so many big time companies post controversial topics because they want to get people talking about their brand. If you can do this your company will be very successful using social media to build up a brand.

Someone who is staring off in the social media field should know the importance of consistency. IF you have a consistence presence on the web the more likely you and your brand will be noticed.You also have to be different. The more unique you are the better chance you will get noticed, and have a more succesful career.

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